Star Quarterback Colt McCoy & Mega-Church Pastor Matt Carter Lace up Combat Boots to Express Gratitude for American Troops

Colt McCoy and Matt Carter, authors of The Real Win: A Man’s Quest for Authentic Success, join the national military support nonprofit, The Boot Campaign.

Austin, TX (May 20, 2013) – Now featured on is the official Boot Photo of star quarterback Colt McCoy and Pastor Matt Carter.  By joining the Boot Campaign, the two men are helping the nonprofit in its strides to show tangible appreciation for our active military, raise awareness of the challenges they face upon return and support their transition home. This Boot Campaign photo release comes on the heels of McCoy and Carter’s recently released book, The Real Win: A Man’s Quest for Authentic Success.

Within the heart of every man is a longing to win. Yet so many men who chase after and find success end up feeling a sense of failure and loss. We’ve all heard of men, even Christian men, who attain success or fame, yet fail in their relationships, bend ethical standards, or drive themselves so hard at work they’re losing the hearts of their wife and kids. Their drive to win only leaves them with a nagging sense of failure.

But there’s a better way, say Colt McCoy and Matt Carter, authors of The Real Win: A Man’s Quest for Authentic Success (Multnomah Books, May 7, 2013). Quarterback legend McCoy and mega-church pastor Carter offer a paradigm-shifting view of biblical manhood and true success as God defines it. Based on their personal experiences of struggles and failures and a close study of Scripture, they show how every man’s desire to win can be redeemed by Jesus.

“The real win means trusting the Lord and walking with Jesus no matter what,” write Colt and Matt. “That kind of faithfulness is possible for any man who follows God with all his heart. No matter what circumstances threaten him, a faithful man is the most truly confident man in the room.”

Packed with stories from on and off the field and life-changing principles from Scripture, The Real Win will help readers find lasting, authentic success as a man of God.

Carter and McCoy are joining a growing chorus of more than 300 actors, pro-athletes, musicians, politicians and other celebrities who are lacing up combat boots for the Boot Campaign’s photo awareness campaign.

The Boot Campaign

The Boot Campaign is a national 501c3 patriotic movement that is dedicated to showing tangible appreciation of our active military, raising awareness of the challenges they face upon return and supporting their transition home.  Through the sale of its signature military combat boots, general public donations, and corporate sponsorship, the Boot Campaign operates five distinct initiatives — Housing, Jobs, Wellness, Urgent Assistance and Family Support– that are caring for military personnel, past and present, healing from a variety of physical and emotional combat wounds, embodying the campaign motto that, “When They Come Back, We Give Back”.

Colt McCoy is an NFL quarterback. As a college student, he was the winningest quarterback in the history of NCAA football and led his University of Texas team to the 2010 BCS national championship game. During his senior year, Colt won thirteen of the top fifteen major college player awards, including quarterback of the year, offensive player of the year, and outstanding football player of the year. The 2008 Heisman trophy runner-up, Colt is involved in several ministries around the world. Colt and his wife Rachel live in Austin, Texas.

Matt Carter is founding pastor of the 8,000-member Austin Stone Community Church. He is a champion for the For the City Network, which helps churches partner with social service agencies to meet local needs. Matt is the author of several books, and he speaks at conferences nation-wide. He holds a master of divinity from Southwestern Baptist Theological Seminary and is pursuing a doctorate of ministry from Southeastern Baptist Theological Seminary. He and his wife, Jennifer, have three children, John Daniel, Annie, and Samuel.


Contact: Meghan McDermott 281-798-8385